Ezooza.it is a “Made in Italy” e-commerce portal specialized in do-it-yourself and outdoor solutions that has chosen to renew itself by focusing on augmented reality. The site has, in fact, announced the possibility for users to access a new shopping experience that provides for the introduction of augmented reality solutions with the aim of displaying the products in their own garden.
With the new shopping experience in augmented reality, Ezooza.it aims to get closer to both the new generations and the over 30s by proposing new solutions capable of enhancing the pleasure of cooking outdoors and taking care of the green. The new solutions will be officially presented on the occasion of theevento MyPlant & Garden. The event will take place in Fiera Milano in Rho from 23 to 25 February (the company will be present at stands B41-C42).
The Ezooza.it proposal is divided into three augmented reality tools to exploit. With “View in Augmented Reality” you can view the product in the space in front of you. Then there is the 3D visualization tool that allows you to access three-dimensional images. It should also be noted that there is the possibility of uploading an image of one’s own space and then placing objects there.
Enzo Piarulli, founder of Ezooza.it, underlines: “Ezooza.it intends to position itself in the eCommerce market for the outdoors as a player based on culture and innovation. In fact, we think that the shopping experience is the result of an in-depth knowledge of the product, its use and how it fits into the context of one’s home “.
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