HONOR-Microsoft: agreement for a strategic partnership

HONOR-Microsoft: the news of the opening of a new strategic partnership with Microsoft arrives from Shenzen (headquarters of the Chinese company) aimed at developing intelligent and integrated technological solutions to improve the consumer experience.

HONOR, moreover, also announced the launch (on September 26th) of HONOR MagicBook V 14 which is one of the first laptops in the world with Microsoft Windows 11 pre-installed.

HONOR-Microsoft: the words of the two management

George Zhao, CEO of HONOR Device Co., Ltd., said: “HONOR is committed to taking a consumer-centered approach and developing best-in-class products for our users. With a strong belief in openness, cooperation and innovation, we will work closely with our global supply chain partners across the industry to create a world-class product experience with our technological capabilities, insights market and R&D innovations. HONOR and Microsoft will continue to strengthen our strategic partnership and develop solutions that can incorporate different software and hardware technologies into various user-service scenarios. We are confident that together HONOR and Microsoft will be able to establish an interconnection between the end devices to create a new intelligent world for all ”.

Microsoft GCR vice president and president and chief executive officer Dr. Hou Yang added: “In the era of the new normal, all parts of the world and all walks of life are accelerating the digital transformation. With the rise of hybrid work and ambient intelligence, customers expect more convenience, security, and better interaction from their mobile computing devices, systems and applications, for both work and home. Microsoft hopes to accelerate integrated software development and hardware intelligence by continuously deepening and expanding our strategic cooperation with HONOR, to bring richer experiences to end users, and to bring born-in-Asia innovations to the world by leveraging Microsoft Azure. ”

An agreement that looks to the future

The enormous opportunities brought by the ecology of all scenarios have attracted many brands to introduce different solutions for consumers looking for an interconnected life. Recognizing that consumers today expect “smart and seamless” technology solutions in all aspects of their lives – be it work, entertainment, travel, etc., HONOR has introduced its “1 + 8 + N” strategy for all scenarios to develop products that will improve users’ lives by allowing them to enjoy an integrated and seamless experience, focusing on AI and smartphones as the core of the platform, while developing other connected products such as notebooks, smart screens, tablets, wearables, TW Stereo headsets and routers.

HONOR will integrate Microsoft’s cloud computing and AI technology into its products and services such as its YOYO smart assistant, collaboration tools, AI travel assistant, translation utilities and services. This end result will provide users of smartphones, laptops, tablets, smart screens, wearables and audio products with a richer and smarter AI experience.

Going forward, HONOR-Microsoft will continue to explore future Windows and Android integration opportunities to enhance the ecosystem experience to offer even more scenarios ed user experiences.