Shedeur Sanders joins the Beats family

Shedeur Sanders, one of the greatest promises of American football, he becomes ambassador di Beats by Dre. The Jackson State University quarterback is the first college athlete to join the Beats family, in compliance with the new policy of the NCAA, the American university championship. The NCAA, in fact, allows university athletes to exploit their name and their image unlike what happened before. Shedeur Sanders, therefore, becomes the first college athlete to fill the role of brand ambassador for Beats.

Shedeur Sanders joins the Beats by Dre family

Here are the parole with which Sander announced his collaboration with the iconic brand: “I still remember my first pair of Beats and this collaboration seems to me the culmination of a journey that has already begun some time ago. I am excited to be part of a brand that can inspire people and represent culture in a positive way; that’s exactly what I aspire to do with my career. For me it is an honor to be the first college athlete among their ambassadors and I could not have imagined a better partnership ”.

Sander is known for choosing to bring his talent into one HBCU, Historically African American University. Together with Beats, Athlete will continue to promote the evolution of HBCUs. The common goal is to enhance the culture of these important realities. Here is the video with which Sanders officially entered the Beats family.

The official video