Categories: News

Xiaomi: celebrate International Women’s Day with ‘Women in Tech’

On the occasion of International Women’s Day, Xiaomi International launches its video story ‘Women in Tech’, which portrays the lives of three female figures with key roles in the company

On the occasion of International Women’s Day, Xiaomi International launches its video story ‘Women in Tech‘, which portrays the lives of three female figures with key roles in the company, with the hope to inspire, innovate and further connect people around the world, while celebrating the talents who have helped build and shape the technology sector . The video story aims to convey an important message to all those who aspire to make a difference in the world of technology.

Women in Tech: Pioneering vision

Diversified role models provide an opportunity for empowerment in science, technology, engineering, math (STEM) and technology. Xiaomi’s goal is precisely to remove this invisible barrier in the field of technology: “We want to allow everyone in the world to enjoy a better quality of life through innovative technologies. This mission drives us to work together to create a better world” – he says Yi Yan, General Manager of Shanghai Regional Headquarters. This inclusive mindset, in addition to promoting diversity in the technology sector, is also reflected in Xiaomi’s leadership style: Yi Yan believes that Xiaomi’s flat organizational structure offers more opportunities to implement one’s strengths through collaboration among colleagues.
When asked what creates a women-friendly environment in the tech industry, Yi Yan tells how important it is.”offer a supportive environment at all stages of the career” expressing that this is the key to igniting creativity and thus stimulating opportunities for professional growth

Women in Tech: Creativity without limits

Xiaomi also stands out for its commitment to building a progressive, dynamic and inspiring work environment for everyone. Chen Lu, Senior Director of Ecosystem, refers to the fact that the culture that Xiaomi built is the result of the variety of talents present in the company: “Xiaomi attracts the best talents in the sector, as well as the possibility to confront a variety of opinions and points of view, allows you to look at problems from different perspectives. For example, Xiaomi’s engineers analyze problems from points of view that I personally had never considered before”. As a technology packaging designer, Chen Lu describes how the possibility of collaborate with such a diverse group of people in the technology sector allows you to draw new inspiration.

Another progressive thinking that Xiaomi conveys is breaking down the barriers that define creativity in the tech sector. Chen Lu, who deals with packaging design, has direct experience: “Before joining Xiaomi, I had limited ideas about creativity. I used to think creativity was just about creating new visual experiences. At Xiaomi, I learned that creativity is also about solving practical problems, designing new experiences for users, and using design solutions to improve their daily lives.”

Women in Tech: Role of catalyst for success

Abi Go, Head of Product Marketing Xiaomi International, believes there is a growing need for an inclusive and progressive mindset in technology, saying that perseverance and passion are admirable and vital characteristics for the advancement of women in the field of technology. Abi Go tells:

Growing up, I encountered a culture that viewed women as tech-savvy, but in reality, many women are tech-minded and tech-savvy. The world is full of talented women in this industry.

As an industry leader, Xiaomi represents a growth platform for many young talents and its success is due to a holistic and inclusive way of operating. This means having strong empathy and understanding the point of view of others. Abi describes this concept as fundamental, especially in the product development phase: “We communicate, discuss and put ourselves in the shoes of our users, for example by giving feedback on how we can better co-develop the product. On the marketing front, we take the tech jargon and translate it into language that is easy for our users to understand” – conclude Abi Go. What do you think of the Xiaomi initiative? Let us know yours in the comments section, we also invite you to follow our Instagram page, our YouTube channel and stay connected on techgameworld.com to stay constantly updated on all the news from the tech world!

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