Kaspersky announced an extension of its partnership with Scuderia Ferrari. This partnership, which began in 2010, becomes even richer. With the new contract, in fact, the partnership between the two companies is extended. Kaspersky joins the partners of the Ferrari Esports FDA team competing in the world Esports Series. The logo of the leading cybersecurity company will be present on the Ferrari single-seater and on the uniforms of the esports team.
Kaspersky renews its partnership with Scuderia Ferrari with a multi-year agreement that also includes esports
The renewal of the partnership agreement between Kaspersky and Scuderia Ferrari has been officially announced. The multi-year sponsorship agreement will carry the Kaspersky logo on the drivers’ helmets and on the team’s corporate branding elements. The logo will also be on the front wing of the single-seater from the Maranello team, confirming the very close link between the two realities.
Note that Kaspersky also becomes an official partner of the FDA Esports team, set up by Ferarri in 2019 to compete in the Formula One Esports Series. The team includes some of the fastest edrivers in the world such as Brendon Leigh, David Tonizza and Domenico Lovece. The Kaspersky brand will also appear on Ferrari Esports team clothing and in the team’s training facility.
The comment of the protagonists
Eugene Kaspersky, CEO of Kaspersky, declares: “I am very happy that this long-standing partnership with Scuderia Ferrari continues. The partnership over the years has developed far beyond mere sponsorship. Our collaboration has evolved into a technical partnership: we provide the protection of the team’s data, thus contributing, from behind the scenes, to its security and success. I am also thrilled that we are expanding our partnership with Ferrari to extend it to eGaming, one of the fastest growing online industries “
Mattia Binotto, General Manager and Team Principal at Scuderia Ferrarihe adds: “We are delighted to renew our partnership with Kaspersky and increase its reach. We have a lot in common, such as the research policy of technological excellence and the culture of teamwork “