Inter e Panasonic today announce a really interesting partnership. In fact, the Japanese brand becamea l’Official Air Quality Partner of FC Internazionale Milano. In addition to the marketing agreements, Panasonic ensures the quality of the air that the reigning Italian champions breathe thanks to technology nanoe™ X.
Panasonic will let the Inter champions breathe deeply
The agreement between the two companies will see some activities of marketing and involves the installation of products in different locations of the Milanese team but with international aspirations. In addition, there will be social content related to the brand and during the Seria A and Coppa Italia matches at San Siro we will be able to see the brand Panasonic a bordo campo.
At the event we witnessed, Alessandro Antonello, Corporate CEO of FC Internazionale Milano, explained how Panasonic is now part of the Inter family. “We are thrilled to announce that Panasonic has joined the Nerazzurri family as an Air Quality Partner. Technology and innovation are two key elements in the development of our Club and this new partnership represents a further step forward in the innovation process undertaken by Inter in recent years. Panasonic shares many of the values that characterize our club: not only momentum for innovation, but also attention to the well-being of individuals ”.
The next intervention was that of Luca Danovaro, Chief Revenue Officer of the Milanese company. Who spoke of his satisfaction. “We are proud that a brand like Panasonic has chosen Inter as a partner to enter the world of Italian football. This new agreement unites two global companies, a symbol of excellence in their respective sectors, and testifies to the evolution of our brand and its attractiveness internationally and beyond the world of football “.
Health and well-being at the center
At the conference Andrea Cetrone, Country Manager Panasonic Heating & Cooling Solutions Italy, explained how the choice is to link corporate values. An opportunity for put values at the center as the sustainability and the Welfare. Even that of Inter players, who will be able to breathe better thanks to Panasonic technologies. “Wellness and sustainability are the roots of Panasonic’s mission from its foundation until today. Through the partnership with Inter, we aim to ensure that the value of our technology, present in our air conditioning solutions in residential and commercial environments for small and large spaces, is shared with all sports lovers and more “
At the heart of the agreement are the beyond 200 nanoe portable generators ™ X, which will soon arrive on the European market but which FC Internazionale players will be able to enjoy immediately. Indeed the nanoparticles will benefit Handanovic and his companions in many areas of the Suning Training Center in Appiano Gentile, at the Club headquarters, in San Siro and at the Suning Youth Development Center in Interello.
Panasonic and Inter: how nanoe ™ X technology works
Simplifying years of research, those at Panasonic have explained to us that nanoe™ X distributes nanoparticles through the humidity of a room. This prolongs the life of the hydroxyl radicals (OH-) and distributes them evenly in the room. These then act on pollutants, on bacteria and its viruses, electrifying them and rendering them harmless.
The effectiveness of this technology, attested by both Japanese and European regulators, allows you to breathe an air cleaner. But also to eliminate pollutants nested in fabrics and hard-to-clean surfaces. Un effective solution even in large spaces, because it diffuses the nanoparticles without decaying. Excellent both in large spaces (as in the gyms in Appiano Gentile or in the shopping centers) and in those little ones (a dressing room or a house.
Stefania BraccoMarketing manager of Panasonic Heating & Cooling Solutions Italy, explains: “At Panasonic we started researching solutions to improve indoor air quality in 1997. Over the years we have conducted several studies that have allowed us to develop nanoe ™ X technology, based on the hydroxyl radicals contained in the humidity of the air. Our continuous commitment to improve air quality has resulted in a series of tests to verify the effectiveness of this technology in inhibiting the development of pathogenic microorganisms (bacteria, molds and viruses) and allergens and on breakdown of PM 2.5 particles, which have led us to obtain various certifications deriving from independent laboratory tests that are available on our site “.
This collaboration therefore not only unites two well-known and important brands. But it will also allow FC Internazionale players and staff to breathe healthier, cleaner air. An extra boost for the second part of the Serie A championship. Find out more about the nanoe X technology here.