Niantic Incafter the success of the games AR Pokémon GO and Pikmin Bloom, announces the arrival of NBA All-World. A game born from the partnership with the National Basketball Association (NBA) e la National Basketball Players Association (NBPA). A game that will bring basketball into the Real World Metaverse di Niantic.
Niantic announces NBA All-World, the AR game for basketball lovers
A free-to-play basketball game based on geolocation. Players will have to explore the neighborhoods of their city or the streets of their countries. With the purpose of find, challenge and compete with NBA players. Once you have proven your skills, you can recruit them to your team. And show the value of your quintet on the pitch. All with the official licensing of the NBA and NBPA.
Marcus Matthews, Senior Producer at Niantic, thinks it’s a truly one-of-a-kind game. “NBA All-World is an absolute first in the sports games industry, as it is an original game for mobile devices that will appeal to bothcasual fans as well as hardcore NBA fans. We are creating and designing a game that allows players to represent where they come from and show their individual style ”.
Matt Holt, NBA’s Head of Consumer Products, explains that fans will finally have a fun and immersive experience with the champions they love. “Through our partnership with Niantic, NBA All-World will offer fans around the world the opportunity to fully immerse themselves in the energy and excitement of the NBA. How proves the name of the game itselfwe look forward to engaging our fans from all over the world through this immersive experience ”.
“NBA-All World gives us the opportunity to bring NBA players into the real-world metaverse of Niantic, opening up the ability for fans to interact with them in a new way,” he says. Josh Goodstadt, EVP of Licensing of THINK450, the innovation engine of NBPA. “Niantic has a proven track record of creating games that encourage engagement with local communities and the fact that our players are integrated into NBA All-World increases this involvement ”.
The new game will also have original looks to dress players and embrace the basketball player style in full. You can already pre-register on the official website. So you can live in preview the exclusive NBA All-World AR web experience at the global launch. And you will receive a notification to make sure the codename you want to use in the game.