Apple he would be threatening to fire one employee who posted a video on TikTok con basic iPhone security tips. According to Apple, the clerk Paris Campbell violated the company policy identifying as an Apple employee and posting company-related topics. Let’s find out all the details together.
An Apple employee risks being fired due to a video on TikTok
The company policy on social media warns employees against posting videos or posts about customers, colleagues or confidential information. However Apple does not specifically prohibit employees to post entirely about technology.
“We want you to be yourself, but you also need to be respectful in posts, tweets and other online communications,” reads an internal document within the company.
Campbell, a single mother living in New York, has been at Apple for nearly six years, most recently as repair technician at Apple retail outlets. Last week he replied to another TikTok user he had lost his iPhone at Coachella. The user claimed to have received threatening text messages saying that his personal data would be sold on the black market if he hadn’t removed the iPhone from his Apple ID.
“I can’t tell you exactly how I know this information, but I can tell you that for the past six years I’ve been a certified hardware engineer for a certain company that likes to talk about fruit,” Campbell said in her response video, before warning. the user of do not listen to extortionists. “Your phone is actually useless to them, and you are the only person who can save it, and I suggest you don’t.”
The video went viral, piling up 5 million views in about 24 hours. Campbell received a call on Friday from an executive threatening to remove the video or she would be subject to disciplinary actions “until dismissal”.
The second video
Over the weekend, Campbell released a second video titled “cara Apple”. In the video in question revealed that she is an Apple employee and said she was waiting to know if she would be fired.
“I had never identified myself as an Apple employee until this video,” he said. “The funny thing is, after reviewing social media policies, it doesn’t say anywhere that I can’t publicly identify myself as an Apple employee, just that I shouldn’t do it in a way that would put the company in a bad light.” .
Campbell, who has been a stand-up comedian since 2011, has a sizable following on social media – she boasts in fact about 439.000 followers on TikTok.
The popularity of his posts could however not be enough to prevent his dismissal. Last year Apple fired two high-profile activists for the alleged sharing of confidential information. However, Campbell claims that her videos they do not contain information that is not already publicly available.
“I find that Apple’s response is in stark contrast to the way we present ourselves as a company, which is to tell people to think differently, innovate and find creative solutions,” he said in an interview with The Verge. “I don’t have all this knowledge about Apple just because I work for Apple. I came to this knowledge because I have a long technical background and a history. That’s why they hired me ”. At the moment the Cupertino company has not yet commented on the story.