river is an Italian company specialized in the digital transformation of SMEs. The new webidoo project is Jooice. It is an application produced by a double patent that uses artificial intelligence to help companies. The application in question, in fact, provides companies with digital marketing tools in a single hub, thus allowing individual users to select those that best suit their needs. This solution makes digital marketing tools more accessible to everyone.
webidoo launches Jooice: the platform that revolutionizes the digital transformation of SMEs
The project launched by webidoo with Jooice has a double objective. On the one hand, in fact, webidoo aims to guarantee SMEs the possibility of obtaining quick and autonomous access to digital contexts thanks to Jooice which can guarantee the possibility of overcoming the difficulties of digitization. On the other hand, for the more structured entrepreneurial realities, a tool is made available that can simplify the time and management of digital activities as much as possible. Jooice was born from a research carried out in the USA for two years, in collaboration with Lehigh University.
The company comment
Giovanni Farese, General Manager of the Group, comments: “There is a lot of talk about the digital transformation of SMEs as an essential element for the growth and internationalization of companies, but we often miss how to do it in practice, in an effective and sustainable way. webidoo was created precisely to respond to this need that we have never lost sight of, always trying to improve our offer, open up new opportunities, find excellent partners and innovative solutions. We can say that Jooice is an important point of arrival for a constant research that required a lot of commitment, resources and courage ”.