OPPO is among the world’s leading companies in the smart device sector. It is positioned at first place in the Chinese smartphone market in the first half of 2023 et al fourth place globally during the same period. Thanks also to the performances achieved by the OPPO Find N2 and OPPO Find X6 flagship series. It thus achieves excellent market sales results.
Oppo, very successful results in the world of Chinese and global market
According to Canalys data, OPPO captured a 10% share of the global smartphone market in the first half of 2023, with 51.9 million shipments. And an 18% share of the Chinese market, becoming the best-selling brand in China in the first half of the year.
OPPO’s performance was fueled in part by the success of the smartphone pieghevoli. Indeed, this year they have entered a phase of rapid growth and continue to show significant potential. According to Counterpoint Research estimates, global shipments of foldable smartphones are expected to grow at a compound annual rate of 114% from 2019 to 2025.
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Quadrupling between 2022 and 2025 to reach 55 million units. Chinese OEMs including OPPO have quickly embraced the foldable device market. Helping to bring out the China as a global leader with a market share of 26% in 2022.
Oppo results published by Canalys data
The new data of Canalys They also show that OPPO achieved a dominant 31% share of the foldable smartphone market in China in the first quarter of 2023, thus becoming the leader of this growing segment. According to Counterpoint, the OPPO Find N2 Flip outperformed the competition and accounted for 15% of foldable smartphone sales in China from January to May 2023.
As the first flip smartphone to introduce a larger external screen, OPPO Find N2 Flip it was designed to ensure practicality and enjoyment in everyday use. It has taken on an almost imperceptible fold, a powerful battery and an intuitively designed user interface in addition to a wide variety of industry-leading innovations.
Oppo’s innovations and commercial success
These innovations and the commercial success of OPPO Find N2 Flip have allowed OPPO to lead the global leaflet market, with its market share increasing from 5% in the first quarter of 2022 to 13% in the first quarter of 2023, according to Canalys . OPPO continues to be committed to leading the growth of the foldable smartphone market and to improve the user experience thanks to its constant search for technical innovation.
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