Lately Google announced the arrival of a new update for the Google search that will exploit theArtificial intelligence to offer more security. Let’s find out all the details.
Artificial Intelligence to protect Google Search
People turn to Google daily to understand how to protect yourself and their own families. To provide the public with greater security and even faster responses, Google has decided to take advantage of the advances made in the field ofArtificial intelligence.
The company explained how its AI systems allow them to help people in emergency situationswhile avoiding content potentially sensitive O harmful.
Reliable and useful information when you need it most
Google is aware that people use Google Search at their most important moments. Today, if you are looking for information on suicide, sexual assault, substance abuse and domestic violence, the service will show the contact information for the most relevant national toll-free number together with the most relevant and quality results available.
However people who go through a moment of personal crisis they do unpredictable searches, e it is not always immediate the fact that they need help. If Google is unable to recognize it, it cannot consequently program its systems to show the most useful search results. This is why the application of the machine learning to language understanding it is so important.
The team will exploit the latest model of artificial intelligence, MUM, thanks to which it is able to detect automatically a wider variety of research related to moments of personal crisis. MUM can understand better the motivations behind people’s questions e detect when a person needs help.
Avoid unexpected shocking content
One of Google’s main goals is to keep its users safe when using Google Search. This also means helping them avoid shocking content that you are not looking for.
One way to tackle this problem is with SafeSearch mode, which gives people the ability to filter explicit results. This setting is active for default for Google accounts for children under 18 years.
If, on the other hand, people choose to disable SafeSearchhowever, the system will reduce unwanted results.
The Google Search update: scaling down security systems around the world
The MUM system is also capable of transferring knowledge through 75 languages he is trained on. This helps the Google team a climb the safety guards around the world more efficiently.
For example, Google uses artificial intelligence to reduce unnecessary and dangerous spam pages in search results. In the coming months he plans to use MUM to improve the quality of spam protections.