Nikon celebrate the 90th anniversary of the birth of the objectives NIKKOR with the introduction of a new logo commemorating both this important milestone and the legacy of the NIKKOR brand.
Nikon celebrates the anniversary of Nikkor lenses
The new logo showcases lens silhouettes that have left their mark on the history of imaging. Alongside important NIKKOR lenses of the present. Furthermore, the logo displays the quote “A Story in Every Lens” (“A story in every lens”), to highlight the unique characteristics. But also the dedication to excellence that has always characterized NIKKOR lenses, their power to capture unique moments and tell stories that resonate in people’s hearts.
The first NIKKOR lens in 1933
NIKKOR’s 90-year history begins in 1932 with the registration of the NIKKOR trademark by Nikon (then Nippon Kogaku KK). A year later, in 1933the first batch of Aero-Nikkor aerial photography lenses was shipped.
Nikon is unique in that it is one of the few companies in the world that starts its manufacturing process with the creation of optical glass. Its unwavering commitment to excellence has been the foundation of the exceptional optical performance of its NIKKOR lenses for nearly a century.
Il NIKKOR P.C 8,5cm f/2launched in 1948, was featured in the world-renowned LIFE magazine. It contributed to effectively improving the reputation of the NIKKOR brand and definitively establishing the concept of “Made in Japan” quality.
In the 1963lo Zoom-NIKKOR Auto 43-86mm f/3.5 it was the first standard zoom lens to offer high performance for everyday use. And more recently, in 2019the target NIKKOR Z 58mm f/0.95 S Noct, considered the flagship model among NIKKOR Z lenses, has earned recognition as the fastest lens in Nikon’s history, thanks to its aperture of f/0.95. These lenses, along with all others, demonstrate Nikon’s commitment to providing unique, quality options for photographers and videographers who want to fully express their creative vision.
Nikkor lenses at the service of NASA
Further proof of superior optical performance and reliability lies in the important role that NIKKOR lenses have always played in NASA space missions. In the 1971the camera Nikon Photomic FTN (made according to NASA specifications) and objectives NIKKOR they were used in the Apollo 15 mission.
Furthermore, in 2009 the Nikon D3s and optics AF-S NIKKOR 14-24mm f/2.8G ED were selected to document research activities on board the International Space Station (ISS). Even today, Nikon continues to play an important role in NASA space missions by regularly supplying cameras and lenses. This relationship between Nikon and NASA has contributed on the one hand to the advancement of optical technologies, continuing to improve the overall quality of photography, and on the other to scientific research in space.
The Nikon Z system and NIKKOR Z lenses
In the 2018Nikon has merged the knowledge and skills acquired over the years to launch the mirrorless system Nikon Zcomposed of mirrorless cameras based on the new and larger bayonet mount Z-mount and lenses and accessories NIKKOR Z compatible.
NIKKOR Z lenses are designed to offer a new concept in optical performance, taking advantage of the characteristics of the Z mount which is based on an internal diameter of 55mm and a focal plane-flange distance of just 16mm. This combination allows for greater design flexibility and opens up new possibilities for image and video creators.