–FILE–View of a logo of OPPO at a store in Shanghai, China, 6 October 2018.
Chinese smartphone marker OPPO plans to unveil a new smartphone into the Kenyan market before the end of 2018, officials said on Saturday (24 November 2018). Jesse Wu, brand manager of OPPO Kenya, told Xinhua in Nairobi that the OPPO A7 will pioneer the latest technologies and systems combined with the most advanced exquisite design in smartphone industry. “Maintaining the trendsetting norm and in order to let more young users to enjoy the latest smartphone fashion, OPPO will introduce the OPPO A7 before the end of the year,” Wu said. He added that the Kenyan market is changing drastically and people are appreciating genuine quality of user-experience over just specs on paper. “The OPPO A7 will target young people with a discerning heart for an outstanding design, convenient and smooth operation, and advanced multimedia practice,” he said. Wu said that OPPO entered the Kenyan market in March 2015 and has carved out a niche among consumers looking for the latest features in a smartphone.
A series of patents of OPPO anticipate the new solutions that could distinguishand the smartphones of the brand’s future, increasingly reference of the mobile phone market. The company could, in fact, present one or more smartphones characterized by a rear display, useful for consulting notifications and for accessing various features. Here are all the details on the new solution anticipated by the OPPO patent.
Does a patent anticipate the future of OPPO smartphones?
The images of the patent with which OPPO anticipates a possible future of its smartphones have been spread by LetsGoDigital. The proposed solutions are three and see the presence of a display integrated with the camera module.
These solutions could be used on smartphones of the brand’s future. To continue to grow and establish itself more and more on the international market, OPPO could follow this new path of the rear display in order to offer additional options to users.
One of these solutions, the control unit, was also developed by the magazine to show the possible applications. The rear display, in fact, could be used to simplify selfies with the rear camera as well as for managing notifications and other features.
New projects on the way?
OPPO is working on several new solutions for its range of smartphones. At the moment, however, there are no confirmations regarding the possible creation of new smartphones derived from these patents. In the near future we will find out what the actual intentions of the company are.