Technology and sustainability, apparently distant, integrate harmoniously to shape a future of eco-friendly consumption. In this context, CertiDeal, expert in the sale of refurbished high-tech devices such as iPhone, Samsung, iPad and Mac, reveals the key trends of the Italian refurbished devices market in 2023
Positive data emerges that reflect a growing interest in sustainability and the circular economy in the tech sector, demonstrating a concrete commitment to managing environmental challenges.
Global Resurgence: Challenges and Growth in the Refurbished Devices Market
In Europe, where CO2 emissions reach approximately 261 million tonnes and technological waste amounts to 35 million tonnes each year, the market for refurbished devices emerges as a tangible answer to mitigate the environmental impact of mass consumption. The European Parliament’s recent proposal, approved in November 2023, to strengthen the right to repair highlights the urgency of adopting more sustainable consumption models.
Interest and trust in refurbished devices are growing both in Italy and internationally. In 2023, CertiDeal observed a general increase in sales of refurbished phones, helping to mitigate environmental impact. Smartphones are the best sellers, followed by PCs, laptops, tablets and also household appliances such as washing machines, ovens and refrigerators.
CertiDeal’s analysis of the Italian market in 2023 reveals an increase in sales by 15% compared to 2022, defying the inflations that have affected the country. Generational differences also emerge, with young people sensitive to sustainability and older people less inclined to purchase refurbished devices.
Looking to the future, it is expected that the Italian refurbished market will continue to show interest in Apple iPhones in 2024, with the expectation of new models that will capture the attention of consumers. The trend towards sustainable, high-quality products is expected to continue to grow, driving greater diversification and wider adoption of refurbished appliances.
CertiDealactive since 2015, maintains a strong presence in several European countries, with an average rating of 4.6/5 in customer satisfaction. The annual return rate of 5.5% underlines the reliability of CertiDeal products and services, while the customer retention index of 25% confirms that one in four customers chooses CertiDeal again for their subsequent purchases.
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