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TikTok become an adult by registering un substantial growth in the average age of its creators. Even if the very young continue to represent a significant slice of users who generate content on the platform, today TikTok has very different characteristics compared to the first years. Here is the data.
The average age of TikTok creators is growing
According to what was revealed by in-Sane Management, a reference agency in the social world that manages numerous talents active on all platforms, the average age of the creators of TikTok has increased. Today, in fact, 43% of creators are between 21 and 30 years old. It should be noted, however, that 35% of content creator users are between 15 and 20 years old. On the other hand, around 22% of TikTok creators are over 30 years old. The platform continues to be a point of reference for the very young also thanks toextreme simplicity with which you can post new content and obtain high visibility by passing from the status of “newcomer” to a real creator of the platform.
The comment from in-Sane Management
Alberto Martinelli, Executive Director of in-Sane Management !, underlines: “TikTok algorithms are designed to reward creativity and originality in a particular way, allowing even those with a very limited number of followers to reach a very high number of views with just one video, becoming viral and thus being able to reach to success in a short time “