from San José – Samsungtoday in San José, California, unveiled its new top-of-the-range smartphones, which push hard on the AI accelerator: here features and price of the new one serie Galaxy S24composed of the models Ultra, S24+, e S24. The company also announced Galaxy AIsoftware integration imbued with artificial intelligence which allows you to intelligently manage calls and messages (even translating them in real time), but also to improve photos and videos with ProVisual Engine di Galaxy. Will this be the winning move to stand out from the fierce Chinese and Apple competition?
Samsung Galaxy S24 presented in Silicon Valley, the cradle of artificial intelligence
Here in Silicon Valley everything exudes artificial intelligence: the advertising posters but also the billboards that tell how great San Francisco is and how it “invented” artificial intelligence.
So Samsung chooses Silicon Valley – the heart of the Apple empire – to launch its new top-of-the-range Galaxy S24 smartphones and does so by throwing itself into a completely new battlefield: trying to improve the software sector by exploiting artificial intelligence and by stopping competing only on hardware (on who has the most powerful camera ever).
But will artificial intelligence really be the key to being able to give some sparkle to the world of smartphones which has become flatter over the years? Apparently it could be the most plausible solution at the moment, we don’t know yet about the (increasingly uncertain) future.
Smarter smartphones thanks to AI functions
But what AI functions are we talking about exactly? One of the most useful seems to us to be Live translation. This feature offers voice and text translations of calls in real time, eliminating the need for third-party apps – just the Phone app. Then there is the function Interpreter, which allows instant translations during live conversations: you will see a split screen, with the transcription of sentences in two languages. And it works even without access to data – great for those traveling abroad.
L’Chat Assistant integrates with Messages and other apps, and helps users refine the tone of the conversation. For example, you can make a request to a colleague more formal, or the description of a post on social media more pleasant. There Samsung keyboardequipped with AI, translates messages and emails in real time into 13 languages. L’Note Assistant of Samsung Notes makes it easier to organize your tasks, providing automatic summaries and more. And we can’t wait to test theTranscription Assistant in the next interview – but we think it can also help with notes and more.
Galaxy S24 also introduces an innovative gesture search mode Circle and Google Search. Simply highlight, circle, or tap anything on the screen to view helpful Google search results.
These all seem like functions that could really change the experience of using the smartphone but obviously we can’t say too much until we have tested it personally.
ProVisual Engine and camera
New features also for the camera. The suite ProVisual Engine of Galaxy S24 is powered by AI, to improve photo shots. Specifically, for the camera Quad Tele of Galaxy S24 Ultrawhich also offers optical zoom 5x da 50MP. You can zoom up to 2x, 3x, 5x and 10x with the Adaptive Pixel sensor, for up to 100x digital zoom.
Plus, the functionality Nightography improves, allowing detailed photos and videos even in low light conditions – another feature we want to try for ourselves. In particular, Galaxy S24 Ultra has a 1.4 μm sensor, the 60% more than last year, to collect more light. For video recording, the dedicated ISP block reduces noise, while the Galaxy S24 uses gyroscopic data to distinguish between the movement of the videographer and that of the subject. All this even in the dark, according to what Samsung reports.
Many too Galaxy AI editing tools. Edit Suggestion simplifies the process by suggesting the right changes while Generative Edit fills the background with generative AI (which we experimented with Adobe Photoshop on the computer). The AI can also generate a watermark while editing. And then there are theInstant Slow Motion, Super HDR with realistic previews before shooting. If Samsung already uses some of the best smartphone optics, Galaxy AI promises to take the experience to another level.
Power, brightness, security: the features of Samsung Galaxy S24
Galaxy S24 uses the full power of the processor Snapdragon 8 Gen 3 Mobile Platform per Galaxy (a version developed specifically for Samsung by Qualcomm), optimized to deliver AI processing efficiency with a dedicated NPU. The thermal control system and ray tracing promise a more realistic gaming experience on Galaxy S24, according to Samsung’s statements.
Excellent displays: all models featureor adaptive refresh rates at 1-120 Hzwith a maximum brightness of 2,600 nits and technology Vision Booster, to see the display at its best even in bright sunlight. Galaxy S24, Samsung’s top-of-the-range smartphone with the lowest price, has a diagonal of 6.2 inches, while the Plus model reaches 6.7 inches. The Ultra model, on the other hand, reaches 6.8 inches, with a flat display for maximum productivity. The coating protects the screen Corning Gorilla Armorfour times more resistant to scratches.
There is also no lack of software protection. Galaxy S24 is protected by Samsung Knox, a military-grade multi-layered security platform. The series offers Advanced Intelligence capabilities, which can disable online data processing for AI functions. Knox Vault enables a passwordless future, using passkey. And then there are the Privacy and Security Dashboard, Secure Wi-Fi and other advanced security features.
Sustainability and Environmental Commitment
Samsung has also reported significant progress in sustainability. Galaxy S24 introduces components made with recycled cobalt and rare earths: the battery uses 50% recycled cobalt, the speakers 100% recycled rare earth. The speakers are made of 40% recycled steel, 10% of the side buttons are made of pre-consumer recycled TPU. The packaging paper is 100% recycled.
Furthermore, Galaxy S24 is Samsung’s first smartphone series to use titaniumto guarantee greater resistance despite the design being thinner (at least in the S24 Ultra).
Also appreciable is the fact that Samsung extends the life cycle of products with 7 generations of OS updates and 7 years of security updates.
Samsung Galaxy S24, S24+ and S24 Ultra: Availability, Price and Promotions
Galaxy S24 Ultra is offered in colours Titanium Gray, Titanium Black, Titanium Violet e Titanium Yellow, which underline Samsung’s choice of materials. Galaxy S24+ and Galaxy S24 colors include Onyx Black, Marble Gray, Cobalt Violet e Amber Yellow.
The price of Samsung’s Galaxy S24 series for the Italian market are:
- Galaxy S24:
- 8GB + 128GB a €929
- 8GB + 256GB a €989
- Galaxy S24+:
- 12GB + 256GB a €1.189
- 12GB + 512GB a €1.309
- Galaxy S24 Ultra:
- 12GB + 256GB a €1.499
- 12GB + 512GB a €1.619
- 12GB + 1TB a €1.859
For those who purchase a Galaxy S24 series device from January 17, 2024 to January 30 on the Samsung.com website, there are special benefits, such as doubling your chosen storage space. In other words: you can get the one tera S24 Ultra for the price of the 512GB model, the 512GB for the price of the 256GB, the same for the S24+ and the 256GB S24 for the price of the 128GB. Furthermore, you can get a higher rating for your used device:
- Galaxy S24 Ultra e Galaxy S24+: €100 bonus
- Galaxy S24: €50 bonus
What do you think of the Samsung news? Let us know in the comments.
