The Covid has changed the habits of Italians and a ‘survey by QualiS Scelere.it now takes stock of the situation, revealing tastes and preferences in terms of streaming on demand and food delivery, two reference trends for users. According to the survey data by QualiS Scelere.it, Italians are increasingly looking for online information on these two sectors. Here is the complete data that emerged from the survey.
Queschoose.it survey: Italians increasingly interested in streaming and food delivery
From the analysis of the traffic it emerges that users, the investigation by QualiS Scelere.it confirmed that Italians consult more the guide dedicated to servizi di streaming on demand (57 thousand visits in the last 15 months). Great success also for the guide dedicated to services to receive the food at home (45 thousand visits). The peak of interest for the two sectors was detected in the autumn – winter 2020 period. For food delivery, in particular, the peak came in November 2020 while for streaming it arrived in December 2020.
Who carries out the searches
According to the survey by QualiS Scelere.it, the ones who get the most information are men covering the 61% of total visits in the last 15 months, with a peak of 68% in November 2020. Half of the visits come from most Young people (18-34 years). The searches of the very young (18-24 years old) are growing, whose share of searches went from 8% to 29% in the passage from November 2020 to May 2021.