The co-founder and CEO of OnePlus Pete Lau shared the results obtained by the company last year, and then established the goals for 2022. From subsequent sales to technological results, the company looks to the future and relaunches the successes just reported.
OnePlus grows and thinks about the future: the company’s 2021 results and 2022 goals
In a post published on the company’s blog, Pete Lau took stock of the situation on OnePlus’ results in 2021. An excellent year from several points of view. Starting with the sale of well “11 million smartphones worldwidethe highest number in the history of OnePlus ”as he explains Lau.
A success also driven by the excellent results of the line OnePlus Northwhich has already sold 10 million units despite the launch only going back to July 2020. A choice that has differentiated the company portfolio, which can thus focus on different price ranges. Something the company wants to keep doing, as Lau explains: “OnePlus will continue to work to introduce new ones devices with 5G functionality at different price ranges.“
The relationship with Oppo
2021 was also the year integration with Oppo, with “OnePlus which is now an independent sub-brand of OPPO“. This also led to having designed optimized software under the guidance of “Gary Chen, former leader of OxygenOS software for OnePlus, now leads the unified software team of OnePlus and OPPO “. But as Lau explains: “Although OxygenOS and ColorOS will continue to be developed on the same code base, to allow for faster updates and better build quality, OxygenOS and ColorOS will remain two distinct systems, each maintaining its own characteristics.“
In addition, the partnership with Hasselblad has allowed both brands to improve in the photographic sector, as well as having access to technologies such as HyperBoost e SUPERVOOC will give 150 W Oppo will benefit OnePlus in the long run.
But Oppo continues to look ahead. He has already presented in China OnePlus 10 Pro, raising over 100 million yuan as soon as sales open. And Lau assures that the device will arrive in Europe in March 2022. And it will be updated via OTA with l’HyperBoost Gaming Enginewith technologies such as GPA frame stabilizer, O-Sync system and GLC for GPU rendering.
With top-of-the-range products such as OnePlus 10 Pro and the Nord line which, as mentioned, will see many new devices, OnePlus 2022 promises to be full of news. We will keep you updated on all the most interesting ones.