Let’s become Avatar characters with Snapchat’s new AR lenses

In anticipation of the upcoming release of Avatar: The Waterway – the highly anticipated sequel to the acclaimed 2009 film directed by James Cameron – Snapchat today launched nine AR lenses dedicated to the world of Pandora. Using augmented reality, the lenses transform Snapchatters into Na’vi inhabitants.

Meanwhile Avatar: The Water Route hits theaters on December 14, 2022. The film will have three more sequels set for release in 2024, 2026, and 2028.

How to use Snapchat lenses dedicated to Avatar

The new lens is available to all Snapchatters. This exploits machine learning technologies (in particular adversarial generative neural networks), computer vision and advanced 3D graphics to transform users’ facial features in real time – including mouth, eyes, head shape, hair and skin, which will be blue with classic Avatar stripes. In practice, you can become the real inhabitants of Pandora!

To use the lens, just frame the Snapcode you find below.

The lens is a collaboration between Snapchat and Disney. Speaking of the partnership, an official press release from Snapchat reads:

“This partnership aimed at bringing the magic of collaboration is yet another demonstration of Snap and Disney’s commitment to bringing the magic of cinema into the homes of all Snapchatters, which follows other initiatives such as the creation of different SnapAR experiences, including those available within Disney parks and CameraKit activations.”

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  Writing is my passion, music is my life and Liam Gallagher my God. Otherwise I’m 30 and a musician, singer and songwriter. Here I mainly write about music and videogames, but everything that has to do with the creation of parallel worlds fascinates me. 🌋From Pompeii with love.🧡

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