It’s almost time for the 100th edition of the Geneva International Motor Show 2024, which will be held from 27 February to 3 March and only 10 automotive companies will participate
After various announcements presented at CES, the most famous electronic show in the worldthe time has also come for the Geneva International Motor Show, which presented its program and arrived at its edition number 100. Just like that, the motor show has come to its own 100 years of life and will celebrate its anniversary in style. The event will take place from February 26th to March 3rd in the traditional exhibition site of Palexpo.
The 2024 edition of the Geneva International Motor Show has few guests
They confirmed the presence of one forty exhibitors of all sectors, including institutions, two-wheelers, accessories, insurance companies, clubs and publishing, which will be found in the pavilions 2 and 4together with the four thematic areas Adrenaline Zone, Design District, Mobility Lab e Next World. This return shows that the event organizers want to overcome the crisis of traditional salons and the automotive revolution. GIMS SEO, Sandro Mesquitacommented on the situation to Ansa:
We have been off the radar of the big groups for too long, but now it is important to show that we are back and that we will do so permanently.
He also reiterated that many brands are not present because, in his words, they had nothing new to show, adding however that they are making interesting negotiations for the 2025 edition. However, the fact that there are few car manufacturers remains a problem. They will be present Byd, Dacia, ErreErre Fuoriserie, Isuzu, Kimera Automobili, Lucid, MG Motor, Microlino, Renault and Totem Automobili. These ten brands will showcase 15 global or regional innovations for the first time. For Mesquita, the 2024 edition represents a new way of holding a car show. There is much more collaboration between exhibitors. You can share opinions, talk about the future of cars and admire them world premieres that visitors await with such curiosity and trepidation.
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