The NFT market it is the last frontier of the world of cryptocurrencies with a total value of 250 million euros. Authena is a Swiss startup among the main providers of blockchain-based solutions aimed at guaranteeing the authenticity of products throughout the supply chain. The company, in collaboration with Masque Milano, an Italian company active in the creation of artistic fragrances, has launched the first collection of NFT able to offer a synaesthetic experience in the Metaverse.
Authena and Masque Milano give life to the first NFT collection associated with real assets
One is available on the OpenSea platform collection of 40 NFT created by Authena on the Ethereum network following the ERC-721 standard. Each proposed NFT represents a unique digital work of art that represents the main exclusive raw materials used in the creation of perfumes.
This collection has truly unique features. Authena’s technology, in fact, combines the digital work with a physical “twin” in the real world. This twin is an advent calendar with 24 exclusive fragrances and 40 “chords” used to make them. For all the details relating to the project and the entire collection, it is possible to consult the Accords by MASQUE MILANO official page on OpenSea.
Here is the official video:
Authena’s comment
Matteo Panzavolta, Founder and CEO of Authena, underlines: “The joint efforts of Authena and MASQUE make available to users the first hybrid and crypto-artistic perfumery experience in the world to be lived during the 24 days preceding Christmas. However, the experience we offer exclusively to the few owners of the first physical-digital NFT has a value beyond the celebration of the holiday. Each owner of NFT will be the perpetual and sole owner of the ‘digital agreement’ purchased and will also be entitled to request a bottle, hand-signed by its creator, of the fragrance they most appreciated on the Advent calendar. ”