Scuderia Ferrari has announced that its F1 team will have a new ‘Premium Partner’ for next season, thanks to the long-term partnership with Velas Network AG. Based in Switzerland, the latter is renowned for creating and integrating cutting-edge digital products and services such as blockchain and NFT.
The multi-year agreement provides for the creation of exclusive digital content for the team’s fans. Velas will also be title sponsor of the Ferrari Esports Series, the online Prancing Horse series, and of the Esports team that will participate in the F1 Esports Series.
Mattia Binotto, General Manager e Team Principal, Scuderia Ferrari has so commented: “We are pleased to start this collaboration with Velas Network AG, a company that makes innovation and performance the hallmark of technologically advanced products and services: these are all values that unite us and that have led us to choose Velas as one of our Premium Partner “.
Velas network, the partnership with Scuderia Ferrari increases the value of its digital currency
Digital certificates are gaining popularity. Previously, NFT auctioned Twitter founder Jack Dorsey’s first tweet for $ 2.9 million. Tim Berners-Lee’s first source code for the World Wide Web fetched $ 5.4 million.
In response to the news, the value of Velas’ cryptocurrency has skyrocketed. According to CoinMarketCap, which tracks the prices of digital coins, the value has increased by almost a third to € 0.30.
“After building the next generation blockchain, which pays particular attention to performance and sustainability, it was natural to collaborate with another icon of excellence such as Ferrari, Velas said Farhad Shagulyamov, CEO and co-founder, Velas Network AG. Velas has introduced a series of innovative technologies in the world of blockchains and its derivatives that will now be showcased thanks to its presence at the top of motorsport “.