While in Italy the lack of agreement with SIAE is being discussed, Meta is launching paid verification on an international level: $12 a month to get blue ticks on Facebook and Instagram. The premium feature was launched today in the United States and, in addition to the verification badge, allows you to have additional benefits such as direct access to platform assistance.
How Meta paid verification works
Users can choose between a browser or app subscription. The former costs $12 a month, but doesn’t guarantee benefits through the mobile app. The second, on the other hand, is sold at a price of a good 15$ and in addition to verification, it guarantees personalized stickers for stories and Reels.
It should be noted that, unlike Twitter Blue, Meta verified accounts will not benefit from any visibility boost. In addition, Meta Verified subscribers cannot change their profile name or photo, username or date of birth unless they are willing to go through the verification process again. Any previously verified Instagram or Facebook account will keep the blue checkmark.
In the meantime, a real tsunami of protests is breaking down in Italy regarding Meta’s choice to remove almost all of the music from Facebook and Instagram posts, stories and reels. The maneuver follows the lack of agreement with the Italian Society of Authors and Publishers (SIAE). Not only that: Meta has also removed songs belonging to the Soundreef catalog in these hours, leading the latter to threaten legal maneuvers in the event of failure to restore the library.