Nissan celebrates its own 90th anniversaryand he does it by telling himself in a Video Podcast narrated by Fjona Cakalli from Simone De Donatis: Drivin Innovation. Seven episodes to retrace the path from the birth of the company to Formula E and the future.
Nissan recounts 90 years of history in the Driving Innovation video podcast
The podcast unfolds in 7 episodesdivided into two parts, available on Spotify during the month of December. These episodes act as a temporal bridge from the year of foundation in 1933 up to the present day. The goal is to share the milestones, iconic products and technologies that have shaped and influenced the automotive landscape.
Ours is leading this narrative Fjona Cakalli from Simone De Donatistwo authoritative figures in the world ofautomotive and of technology. With their dynamic style, they promise to take Spotify listeners on an exciting journey through Nissan’s history and innovation.
I received 3 episodesbroadcast live this week, focus on the birth of Nissan and its founding values. What emerges is the company’s ability to challenge the conventions and iconic models of the 80s and 90s, such as the revolutionary Micra. This car not only redefined the concept of the small car, but was also the first Japanese city car to win the prestigious title of Car Of The Year.
Subsequent episodes, from 4 al 6, highlight models that have redefined entire market segments. The Nissan Qashqai and the Juke they brought the segments to life crossover e B-SUV respectively. While the Nissan LEAFlaunched in 2010marked a turning point as the first car 100% electric for the mass market, outlining a future of sustainable mobility.
A separate chapter is dedicated to Nissan’s sporting soul, a pure adrenaline rush that starts from the line NISMO and culminates with the exciting world of Formula E. The seventh episode takes the form of an exclusive interview with Marco ToroPresident and CEO of Nissan Italy.
This story is steeped in Japanese culture, a deep bond with the customer, of respect and the ability to dare. You can find all the episodes here.