With a growth of 257% on an annual basis in smartphone shipments, OnePlus reaches an unprecedented level of excellence. Sales in all key markets improve, from the United States to Europe, passing through India and China. The top of the range OnePlus 9 is driving sales, followed by the North line.
OnePlus in great growth: + 257% in smartphone shipments
With a new portfolio of products designed for all users, including the new Nord line, OnePlus expands the price ranges covered. And that means more users buying the group’s smartphones. As he explains Pete Lau, founder of OnePlus: “Despite a number of significant challenges globally, 2020 has been an extraordinary year for OnePlus as we updated our business strategy to expand our user base. This year we have continued to enrich our flagship offering by taking a big step forward in creating a truly premium camera system with the OnePlus 9 and 9 Pro and, at the same time, we have introduced even more affordable products with the OnePlus Nord product line. . The growth we see now demonstrates that our approach to delivering a premium experience at competitive prices is in line with the needs of our community. “
No other brand grows as much in the United States. + 428% in the US market, a record. This is because the top of the range has done really well. But also because the Nord N line has sold over a million devices since January. In the second quarter, even in Europe it is the one that grows the most. + 304% on an annual basis.
In India, OnePlus becomes the premium market leader, growing by 229%. Almost half (48%) of smartphones with 5G technology are OnePlus branded. In China, where there is only the OnePlus 9 flagship series, the growth in shipments amounts to + 124% on an annual basis in the first six months of 2021.
The company is growing at a really fast pace. Find OnePlus smartphones at this address.