OPPO kicked off the multi-channel campaign Empower Every Momentdedicated to the new range of smartphones Find X5 Series. Below we present the official spot.
OPPO: the Empower Every Moment multi-channel campaign dedicated to Find X5 Series begins
The ability to capture the best every moment of daily life and make it Eternal: this is the storytelling that OPPO has chosen for the campaign Empower Every Momentdedicated to the new range of smartphones Find X5 Series.
The creative concept of the commercial embodies the key values that accompany the new smartphones of the OPPO Find X5 flagship series. It is a range that, thanks to its photographic sector of excellenceallows you to capture the extraordinary that happens every day, at any time.
As the soundtrack that accompanies the spot we find Bagno a Mezzanotte, the new single from Elodie which aims to transport the public into the different moments that are told through the innovative technology of OPPO.
The ad of the campaign will be available on the main ones national TV broadcastersincluding the Mediaset, Sky, La7 and DAZN networks within Serie A matches. The campaign will also be online on social media and digital with videos in formats from 15” e 30”.
Isabella LazziniChief Marketing Officer OPPO Italia, said:
The spot of the Empower Every Moment campaign is a journey into everyday life, which finds in OPPO Find X5 Series and its innovative technological features an ally to enhance and enhance every moment. Embodying OPPO’s will to offer users a user experience beyond expectations, to capture the unforgettable moments of everyday life, the new campaign aims to introduce more and more people to the new OPPO Find X5 smartphones, which they are already experiencing. a notable success among the public and critics.