Snapchat decided to collaborate with Istituto Marangoni Milano – The School of Design to support talents who want to pursue a career in theinteraction designand to do so they launched the contest “The world is your Canvas”. Let’s find out all the details together.
The world is your Canvas, the Snapchat and Istituto Marangoni contest
Snapchat firmly believes that theAR is the next revolution in computing technology and is committed to driving innovation. What was once only a visionary idea of a future that superimposed technology on reality; today it is in effect real and is already available through the Snap camera and the augmented reality technology.
To make the opportunities offered by the ARin the future it will be essential that the community of creators continue to grow along with the number of professionals capable of creating memorable and immersive experiences. For this reason it was born The world is your Canvasa contest organized by Snapchat in collaboration with Istituto Marangoni.
To students eager to win one Scholarship for the Master in Digital Design For Immersive Experienceswhich will start at October 2022is required to conceive an application based on the Augmented reality.
The creative proposal, which sees i AR filtersmust be aimed at improve the user experience within a real physical space. This can be a branded space, a store or an outdoor or indoor meeting place. The ultimate goal will be harness the power of immersion to stimulate engagement and trigger word of mouth.
The project is aimed at students who already have one Graduation or an equivalent qualification in Design, Communication, Visual Design and / or Graphic Design; or to professionals with relevant experiences in these areas.
It will be possible to send creative proposals by 6 Juneor through the website of the Istituto Marangoni.