Sony: the new 4K HDR Full Array LED TVs arrive

Sony BRAVIA XR X90J Full Array LED TVs will be available in May, will be equipped with the revolutionary “Cognitive Processor XR”

Finally you will be able to buy the TV Full Array LED BRAVIA XR X90J of the Japanese giant Sony. The company has in fact announced that in less than a few weeks the BRAVIA XR X90J series televisions will hit the market. We talked about these televisions in this article, today we review the main peculiarities of the popular televisions with excellent sound quality and processor Cognitive Processor XR.

An innovative processor capable of exploiting an effective processing method compared to conventional AI, for replicate the ways of listening and seeing the human brain.

Sony: the new 4K HDR Full Array LED TVs arrive

When we observe something, we unconsciously focus on certain points. The cognitive intelligence of Cognitive Processor XR divides the screen into numerous zones and identifies the position of the “focal point” in the image. While conventional artificial intelligence (AI) can detect and examine color, contrast, detail and all other image components only separately, the new Cognitive Processor XR performs simultaneous cross-analysis, just like our brains do. . This process ensures that all elements are adjusted together with each other, with a much better final result, in which every factor is synchronized and the scene appears realistic, at levels unattainable for conventional AI.

So Sony explained the direction taken with the new proprietary technologies. The company focused on the Cognitive Processor XR processor with the intent of increase the position of the sound in the signal, so as to precisely coordinate the sound and images on the screen.

The patented system should optimize every type of sound input, in 3D surround quality to generate aacustica immersive out of the most accurate. Technology is concerned with analyzing and interpreting the amount of data. These data, conveyed by an intelligent algorithm for each pixel, each frame and each sound, return a more realistic effect.

Full Array TVs offer both a selection of the latest premium and classic titles SPE, is the largest collection IMAX Enhanced. And, for the first time in the industry, BRAVIA CORE boasts the tecnologia Pure Stream, which allows to obtain a quality almost equivalent to theUHD BD lossless con lo streaming fino a 80 Mbps. Model X90J is according to Sony, the ideal one for the gaming. Connected to a next generation console, it takes advantage of the features HDMI 2.1, for example, 4K 120 fps display, VRR and ALLM, to ensure immediate input response.

Sony: the new 4K HDR Full Array LED TVs arrive

For the availability we talk about May. They will be available in 50, 55 e 65 inches and, at a later time, the 75-inch version will also be available. Here is a brief recap of the main technologies offered by Sony TVs;

Cognitive Processor XR: Includes human listening and viewing modes and generates a revolutionary experience that allows viewers to fully immerse themselves in their favorite content.
Combining the precision of the Full Array LED panel with XR Triluminos Pro e XR Contrast Booster, the device brings to life supreme realism, with deep blacks and intense brightness.
The advanced technology XR Motion Clarity cross-analyzes your data to ensure smooth, bright, and sharp action without blur.
The technology of upscaling 4K XR optimizes signals in 2K, bringing them to levels close to true 4K quality, for detailed and extraordinarily realistic images.
Compatibility with the HDMI 2.1 function, inclusi 120 fps 4K, Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM) e eARC.
Acoustic Multi-Audio and sound signal processing technology generate audio that is perfectly aligned with the images.
Technology Ambient Optimization with light sensor automatically adjusts the image and sound according to the surrounding environment.
The minimalist design with Flush Surface it extends the screen surface as much as possible by minimizing the frame, so that the gaze remains focused on the most important thing: the image.
BRAVIA CORE: born from the collaboration with Sony Pictures Entertainment, BRAVIA CORE is the meeting point between entertainment and technology, developed to add value and make unique experiences possible with Sony quality. Pre-loaded on all new BRAVIA XR models, users have access to a selection of the latest premium and classic SPE titles and the largest collection IMAX Enhanced.
Quick access to a wide range of content and services with Google TV.
Instant connectivity to most devices, including Apple AirPlay 2 e HomeKit.
Supporto Dolby Vision HDR and the immersive audio of Dolby Atmos transforms the entertainment experience with ultra-vivid picture quality and sound that follows the action.
Compatibility with Alexa and Google Assistant.
Netflix Calibrated Mode delivers studio-quality Netflix content and IMAX Enhanced delivers remastered IMAX visuals and immersive DTS audio.
Calman Ready offers advanced calibration capabilities and the ability to fine tune settings to levels simply impossible with conventional parameters.