We all know that it was a special final. A game, among the most beautiful in history. A match that was able to keep even the less accustomed to the world of football with their noses glued to the screen. The one between Argentina and France, however, Qatar 2022 World Cup finalwas also special for another much more techy reason: set the record for searches on Google.
To report it is Sundar PichaiCEO of Google himself, who announced it by posting the following tweet.
Search recorded its highest ever traffic in 25 years during the final of #FIFAWorldCup it was like the entire world was searching about one thing!
Sundar Pichai (@sundarpichai) December 19, 2022
“Search recorded the highest traffic ever in 25 years during the final of #FIFAWorldCup– wrote Pitchari – it was as if the whole world was looking for one thing!”
Argentina-France: the final of the 2022 World Cup
The incredible story of this football match is well told by our Marco in a dedicated article. After apparently cashing in the 2-0 result, Argentina led by Leo Messi conceded two goals in under two minutes, both signed by the French star Kylian Mbappe.
In extra time, Albiceleste relied on their number 10, which made it 3-2. An advantage that does not last long, however, given that the other 10, always Mbappè, will take care of restoring parity. After several reversals in the face and incredible goal chances thwarted by inhuman saves, it went to penalties. At the end of an incredible match, in the battle of the number 10s, it was Messi who lifted the Cup to the sky. In describing the match, our Marco wrote:
“Let us allow ourselves to be lulled a little longer by the images and emotions of this extraordinary final: a real commercial for a wounded and reviled football, but still capable of transforming itself into a social and cultural phenomenon for hundreds of millions of fans around the world ”.