The free navigation app Waze debuts at Tour de France: in a unique collaboration, it will be theOfficial Traffic Manager del Tour. This is the first step of a three-year collaboration with Tour de France and the Tour de France Women with Zwiftthe cycling race that turns 109 this year.
Waze è l’Official Traffic Manager del Tour de France
Over 300 event organizers from around the world have joined the program Global Event Partner by Waze. The Tour de France is only the only one to join this category, but not for history and importance in the sporting world. And also by the number of participants on the Tour route.
But with Waze, it will become easier for all travelers to follow the stops, keeping traffic to a minimum. In fact, the app makes yours available tools, data and insights pto better manage the cycling tour.
Even before departure, i Map Editor of Waze will update further four thousand kilometers of closed roads, including the start and finish points of the race. It will also show temporary parking and traffic status in real time.
Also Waze acts as a sponsor officesbut of the eventbranded quattro safety car like the ones you see in the cover image of this article. And another of these car will be part of the ‘caravan‘which precedes the runners from Copenhagen to Paris and from Paris to the Super Planche des Belles Filles.
The program Waze Global Event Partner allows you to offer the knowledge of Waze to better manage events that require road logistics like this one. Find more information about Waze on the official website.