From Monday 5 October, at 8.45 pm, live on twitch.tv The Box will start again. The first late show on the purple platform, with Predator partner
From Monday 5 October, at 8.45 pm, live on twitch.tv/bryanbox, it starts again “The Box – Il primo late show su Twitch“Conceived by Bryan” Box “Ronzani, authoritative face and voice of the world of gaming / Esport events in Italy, as well as speaker of Radio 105.
The publishing project born in 2018 from the idea of Bryan Ronzani and produced by The Box srl, it combines the development of original and creative formats that connect entertainment and technologies, the world of video games, music, millennials and new social platforms, such as Twitch. And, since these are gaming / Esport events, the collaboration with a brand of the caliber of Acer, with the Predator series.
The Box: Predator partner del primo late show su Twitch
After the success of the first edition, one of a kind, the program is back on Twitch designed to revolutionize the concept of lateshow on the number one platform dedicated to gaming, now considered the future of all-round entertainment. The first season of The Box in fact ended with over 20 hours of live show and it was the first time ever that Twitch hosted a late show designed to tell and deepen the universe of Italian influencers, youtubers, gamers and streamers.
In the last edition they were well 35 guests, including the likes of Pow3r, a tiny, Kokeshi Marco Merrin; the Machete Crews and many others. A format this that for 2020 it includes 8 episodes and will last until 23 November.
What should we expect? Interviews, sfide live showcase with artists, dancers, singers and much more; guests from the web as famous Italian creators, streamers, gamers and influencers who tell the public through their box, direct and continuous interaction with the public through chat, charity initiatives with the sale of guest boxes and much more, accompanied by The Box 2020 resident band, Overhead. Each episode will then be anticipated by a preshow by the IPants, well-known Italian youtubers and streamers, and will end with the aftershow, entrusted to Multiplayer.it, the number one newspaper dedicated to video games and digital entertainment in Italy.
Main guests of the first episode the singer, performer and influencer Giulia Penna, and one of the most famous Twitch streamers in Italy, gamer, entertainer and proplayer Paolo Cannon. In addition to them, during the season, characters like Mr. Marra, The Own goal, Angelica Massera, S7ormy, Rekinss, Himorta, the boys of Inntale and many others.
The Box, this year, will be produced in the studios of On Air srl, company founded in 1991 as a post-production center and videographic laboratory which, in 27 years of activity, has managed to reinvent itself and adapt to changing times and the audiovisual sector, also transforming itself into a production center.
Who will be the partners of the new season?
We’ll see WINDTRE, making its debut on the Twitch platform, the title sponsor of The Box’s second season, with a focus on Top Quality Network and on the numerous initiatives dedicated to the younger public and to the world of e-sport.
Xiaomi, a leading company in the technology sector, chooses to become a partner of the project by giving Bryan a Mi 10, the champion of videos in the 5G era, with which he will follow and immortalize the highlights of the show.
Levi’s, consistent with its founding values and always at the center of cultures connected to the new generations, participates in the show dressing Bryan and the Band with the new eco-sustainable jeans Levi’s High Loose and Levi’s Stay Loose.
Predator, brand of Acer dedicated to hardcore gamer, confirms the partnership with The Box for the second consecutive edition. The brand new devices Predator they will thus be the protagonists of a surprising gaming challenge.
Nescafé e San Pellegrino drinks have chosen to marry the project of The Box, becoming a partner of the second edition and accompanying the show, episode after episode, as an integral part of the scenography and the story. Nescafé is a ‘world leader company of coffee that has always tried to offer the best products since 1938 to those who really love coffee. 5500 cups of Nescafé are consumed every second in 180 different countries, which is why it is the most drunk coffee in the world. Bibite San Pellegrino is the iconic brand of authentic Italian taste that for over 80 years has brought quality and valuable experiences into the life of Italians.
At the end of the show, A charity auction will then be held and the personalized boxes by the guests will be offered to the public who can buy them by donating the proceeds to Officine Buone, a non-profit organization active for more than 7 years in 12 Italian cities, in London and with more than 1000 volunteers, which brings the best Italian musicians to special stages, such as hospitals and places of fragility.