The Alfa Romeo F1 Team KICK has unveiled its extraordinary livery for the Belgian GP. Let’s find out all the details in this dedicated news
The Alfa Romeo F1 Team KICK will turn heads Spa-Francorchamps, when the team will unveil a special livery to celebrate its partnership with streaming giant KICK. The C43s of Valtteri Bottas and Zhou Guanyu will sport an updated look with neon green accents and additional branding, making the car instantly recognizable on the starting grid at Spa this coming weekend.
The team’s partnership with streaming media site KICK was announced earlier this year and was one of the success stories of the 2023, just like the site itself. Based on a creator-first model, KICK has skyrocketed, amassing more than 14 million registered users in its first seven months of life. KICK has also expanded its commitment to the team by becoming the team’s primary partner Alfa Romeo F1 Team KICK Esportswho will participate in the F1 Esports Pro Championship throughout the year.
Platform dedicated to content creators, KICK has dedicated its special livery to them, with the names of the most important personalities who work on the site shown on the halo of the C43. By showcasing signature KICK branding elements, such as the neon green locks, emoticons and 95-5 revenue split on the livery, KICK and Alfa Romeo F1 Team KICK have created a unique image for one of the most icons of the calendar. L’Alfa Romeo F1 Team KICK C43 with KICK Streaming livery will also be available to all players of the new F1 23 video game, who will have the opportunity to download the car in the game during the month of August.
Alfa Romeo F1 Team: the words of the protagonists on the livery for the Belgian GP
Alessandro Good studentsTeam Representative:
KICK has revolutionized its market sector since its inception, and the livery it created for us for Spa fits into this philosophy: it’s different, it’s striking, it’s something designed to be different and create attention. Their focus on the creators, exemplified very clearly on the car livery, is not dissimilar to how we operate as a team: our strength, and the strength of the platform, is as great as that of those who contribute to it – in our case, our team members trackside and at home. KICK have redefined streaming in their world and are bringing their innovation to our esports team too, with an ambitious schedule for this year’s F1 Esports Pro Championship – we’re delighted to celebrate their work with an equally disruptive livery this weekend. .
Akhil SarinDirector of Acquisitions at Kick.com:
In just seven months, Kick.com has 14 million registered users and has generated $15 million for its creators, making it one of the fastest growing social platforms, in terms of acquisitions. We couldn’t be more proud to have KICK inspiring the livery for the upcoming GP weekend at Spa. At KICK, we put our creators first by prominently featuring the names of our ambassadors on the halo of our F1 car. We pride ourselves on bringing fairness and style to the live-streaming game. Our 95-5 business split for our makers is what allows the KICK to excel over its competitors as evidenced in the livery. The KICK-inspired livery impresses with its elegant simplicity. We dedicate the special livery of KICK Streaming to our community, which in many ways and in its own way has contributed to the success of KICK. They are the next generation entertainers.
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