The dream of cinema and the importance of the technology behind the clapperboard. An indissoluble combination that makes the images captured and projected on the screen an unforgettable experience.
She is convinced of it Canonfor over 20 years digital imaging supporter of the International Film Festival – La Biennale di Veneziawho strongly believes in the inestimable value of the seventh art as a lever for cultural growth.
Canon is digital supporter of the Venice International Film Festival from Venice
Young videomakers, authoritative documentary filmmakers and established directors continue to rely on the technological evolution of the Japanese brand to embrace the new frontiers of visual language. Among these, the tendency to overcome the dichotomy between static and dynamic image. The needs of the market and, at the same time, technological innovation are in fact pushing imaging towards a new concept, in which the theme of the convergence between photography and video recording plays a leading role.
Two forms of expression that intertwine and enhance each other becoming a single tool of inestimable expressive value. An example of this is the Canon EOS R5C Hybrid Camcorder, compact and integrated, capable of harmonizing the static nature of the shot with the movement of the camera.
With this in mind, Canon, again this year present on the Lido from 30 August to 9 September, continues its path of support for cinema. A collaboration that is emblematic of the company’s philosophy, which has always been committed to promoting culture, enhancing every aspect of it.
Canon aims at culture on the occasion of the Venice Biennale
Fare culturethrough the support to visual artsis therefore one of Canon’s most challenging and strategic objectives, which once again arrives at the Lido on the strength of the advanced technologies used in the most varied film productions, as well as in the documentary sector.
Among these the Cinema EOS system which, with its state-of-the-art integrated line of cameras and lenses of extraordinary quality, has allowed over the years to produce internationally award-winning works.
Practical to use and easy to handle, Cinema EOS cameras stand out for their extreme versatility capable of amplifying the dynamism of images, offering the possibility to customize the shots to best express the essence of one’s creativity, as well as obtaining visual performances at the highest levels.
Canon Professional Service
At the Biennale Cinema 2023, Canon will be present with the traditional area Canon Professional Service, where accredited photojournalists and videomakers will be able to take advantage of top-level technical support and consultancy, thanks to the presence of a team of experts ready to ensure maximum efficiency of the equipment. Furthermore, in this edition, photographers will also be able to appreciate the sharpness and colors of professional photographic printers, such as the image PROGRAF PRO-300, in order to preserve the unique moments immortalized throughout the duration of the Exhibition on a material support.