Thanks to the multi-year agreement signed by Cisco with Real Madrid, the Santiago Bernabeu, one of the greatest temples of world football, as well as the home of the “Blancos”, it will have the largest Wi-Fi 6 network that a European stadium has ever known, making it one of the most technologically advanced sports facilities in the world.
Cisco, Official Technology Partner of the club, will implement an intelligent and convergent network in the stadium, integrating the most innovative technologies in the industry. The 85,000-seat multipurpose facility will offer fans a unique experience. Over 1200 Wi-Fi 6 access points will deliver blazing-fast speeds as well as greater bandwidth and reliability than the previous Wi-Fi standard.
Stadiums already using Cisco Wi-Fi 6 technology have seen record levels of data traffic and usage by phasers, with a “Constant rate of involvement” never before seen in the biggest sporting events in the world.
“Thanks to this collaboration agreement with Cisco, the new Santiago Bernabéu stadium will bring data, voice and video to any point, ensuring the widest range of services and an unrivaled show in the world of football”, said Emilio Butragueño, director of institutional relations at Real Madrid CF
Optimized experiences and operations
Real Madrid, one of the most historic and famous clubs in the world, is universally recognized as a protagonist of sporting innovation, with millions of supporters spread all over the world. Through the partnership, the 13-time Champions League winners (absolute and total record) will therefore exploit not only the entire range of Cisco solutions, but also the great experience gained working alongside the largest sports organizations, leagues, teams and meeting places in the world.
Thanks to a single Cisco converged network that is inherently secure, fast and reliable, Real Madrid will enhance all the activities that revolve around the games and provide innovative and unparalleled experiences to their fans within the structure and around the world.
More than 1,000 screens enhanced by Cisco’s end-to-end IPTV solution – which combines high-definition video delivery with state-of-the-art digital signage capabilities – will enable the club to increase revenue, attendance and fan engagement across the board. the complex.
“Real Madrid is one of the excellences of football”, commented Wendy Mars, president of Cisco EMEAR. “We are thrilled to enrich our sports partnership portfolio with a club with such an important history with the certainty that our two brands, together, will foster a more connected and inclusive future for this sport.”
The announcement is part of an existing partnership between the two companies which has seen Cisco technologies as the technological basis of the Santiago Bernabéu stadium for many years.
For over a decade, Cisco’s expertise and solutions for the sports and entertainment world have been used by hundreds of locations, leading industry teams, events and organizations around the world, including SoFi Stadium, the Olympic and Paralympic Games, City Football Group, Riot Games, the National Football League and many more.