Ends tomorrow Hoonicorn Vs The World: Season 2, the CSR Racing 2 in-game event that will feature legendary driver Ken Block, his cars and drag racing lessons with his daughter Lia
Ken Block warms up his engines on CSR Racing 2
The news comes directly from Zynga Inc., a world leader in digital entertainment. The brand has announced a collaboration between the well-known mobile game CSR Racing 2 and the famous rally driver Ken Block. The partnership spawned an in-game event called Hoonicorn vs. The World 2, which will last until tonight, December 7, 2021. All this comes in conjunction with the online broadcast of the Block’s web series, on the popular Hoonigan YouTube channel.
Ken Block began his rallying career in 2005. Shortly thereafter he created his award-winning viral video series, Gymkhana, giving birth to the Hoonigan brand. The pilot, in addition to 16 rallies in the United States, is a six-time winner of the Global RallyCross Championship and superstar of the X Games. In short, a real one living legend of racing.
L’evento Hoonicorn vs. the World 2, vede Ford Mustang Hoonicorn RTR V2 AWD from Block’s 1,400 hp take part in drag races against some of the fastest vehicles in the world. The whole is narrated by Ken Block himself and his daughter Lia. The latter, following in her father’s footsteps, is also an aspiring pilot. A very significant element of the in-game event is that players, following Ken as he teaches Lia the secrets of drag racing, will have the opportunity to get valuable racing advice.
“I am thrilled to kick off this exciting partnership with CSR2, which allows players around the world to experience the thrill and adrenaline of driving the Hoonicorn from the comfort of their mobile device,” said Ken Block. “Racing with my daughter, Lia, in the game makes this campaign a lot of fun for me and I can’t wait to share my passion for racing with the CSR Racing 2 community.”
Hooning: the driving style that has made the driver a true racing icon
Through the partnership, CSR2 introduces players to hooning, a mix of aggressive and precision driving that Ken Block has made known by performing with various race-prepared vehicles. As part of the collaboration, all of Ken Block and Hoonigan’s cars will be featured in the game and many elements and vehicles of Block’s life will characterize the CSR2 logo.
“We are extremely excited to embark on this multi-year partnership with Ken Block, which marks an important milestone for CSR2,” he said. Julian Widdows, Vice President di CSR Racing 2. “Ken’s artistic and fearless approach to racing has ignited the passion of speed enthusiasts around the world. He is a racing legend and we can’t wait to bring his extraordinary talent to the mobile screen. ”
CSR Racing 2 is available for free download on the App Store and Google Play.