After a not so positive “independent” start, HONOR seems to be showing signs of recovery, especially on the Chinese market. Reassuring data, especially on the eve of the launch of the new Magic3, which will further unleash the possibilities of 5G.
HONOR shows signs of recovery in China
After the detachment from Huawei, making it a de facto independent brand, HONOR it hadn’t had an easy time, especially on the Asian market. However, Counterpoint’s recent Market Pulse data seems to indicate a positive trend. HONOR’s Chinese market share jumped to 8.4% in June from 5.1% in January. The current growth momentum seems strong enough, as the company’s sales increased 38.9% monthly in May and 27.5% monthly in June.
Among the reasons for this leap is certainly the fact that HONOR is able to cover end-to-end operations, from research and development, supply chain, manufacturing, sales, marketing, service and finance. . This plays a vital role in HONOR’s strong return to China. In a very short period of time, the brand quickly re-established over 30 strategic partnerships with some of the best suppliers in the world. Its strong R&D capabilities and continued focus on developing cutting-edge technologies will also help the company remain competitive upon its return to the global market.
And what happens on the global market?
HONOR’s strong performance in China paved the way for a return to the global smartphone market. This is very important considering that the next Magic3 smartphone will be released on August 12th. If you want to know more about the new device, then you can’t miss this article, in which we have listed everything you need to know about the new HONOR Magic3.