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Lancia Ypsilon limited edition Cassina: the “1 of 1906” campaign begins

Enthusiasm for the new Lancia Ypsilon limited edition Cassina is destined to grow thanks to the “1 of 1906” campaign. Here’s what it is in detail

The anticipation is palpable for the imminent presentation of the new one Lancia Ypsilon, symbol of the rebirth of the brand and the first step towards electric mobility. The official event, set for February 14th in Milan, will see the exclusive introduction of the new one Lancia Ypsilon limited edition Cassinaa unique opportunity for fans of Italian brand. In conjunction with the announcement, the “1 of 1906” campaignaimed at those who aspire to be among the first 1906 lucky buyers of the new Ypsilon. The procedure to participate is simple and entirely digital, offering the possibility of being contacted by a dedicated Lancia expert to explore the new model. Joining the campaign does not imply any binding commitment and only offers the prospect of receiving privileged information on the car.

Lancia Ypsilon, the Cassina limited edition sees the collaboration of Italian excellence

The new Lancia Ypsilon limited edition Cassina marks an intriguing collaboration between two Italian excellences: automotive and interior design. The link with Cassina, a well-known brand in the high-end furniture sector, is manifested in the exclusive stylistic details and in the attention to materials and colours. The car stands out for its refined design, with Sapphire Blue exteriors and interiors embellished with velvet seats. “cannelloni” motif and from a multifunctional coffee table designed by Cassina. The new Lancia Ypsilon limited edition Cassina is an entirely electric car, with aautonomy up to 403 km in WLTP combined cycle.

Equipped with the system infotainment S.A.L.A. (Sound Air Light Augmentation), offers a cutting-edge driving experience, with intuitive and sustainable technology. The launch offer and the scheduled tour of the car in the Italian Lancia showrooms will ignite the enthusiasm. This new offering embodies Lancia’s commitment to delivery high quality vehicles that combine elegance, performance and sustainabilitypromising an unprecedented driving experience in the Italian automotive landscape.

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