Xbox announced a new initiative aimed at the world of women’s sport, and beyond: “Power Her Dreams“. This is the title of a new video narrated by Vanessa Bryant which features the top players of the WNBA Sabrina Ionescu (the first basketball player in NCAA history to break important records) e Rhyne Howard (the most titled player in the history of Kentucky women’s basketball).
The video highlights the determinationl’work ethic and theI commit of these professionals who reach and realize their unique dreams. Let’s find out all the details together.
The new Power Her Dreams campaign from Xbox
Through the campaign Power Her DreamsXbox invites fans to share their dreams on the Power Her Dreams website and to nominate one of two charities to which Xbox will donate. Below we report them:
- Mamba & Mambacita Foundation: non-profit organization that is committed to supporting athletes and less fortunate children who play sports. Founded in memory of Kobe and Gianna “Gigi” Bryant.
- Girls Who Code: non-profit organization that is committed to supporting and increasing the number of women in the IT sector.
For each “dream” shared within the Power Her Dreams website between July 20 and September 30Microsoft will donate $ 10 to non-profit organizations listed above.
More news from Xbox
Xbox will soon unveil a very special basketball courtone of a kind, for the NY Liberty. The camp will be installed at Barclays Center and it will be a one-of-a-kind experience.
Furthermore, the August 12Xbox and the Atlanta Dreams will collaborate to highlight a selected number of dreams of the campaign during the match against NY Liberty. Xbox will then make available some special consoles Atlanta Dream Xbox Series S customized, which will be given away to several lucky fans during the evening. More information coming in the next few days.