Realme, the fastest growing smartphone brand in the world, reached sixth place in the ranking of the largest smartphone manufacturers in the world
Based on data compiled by Counterpoint, a company that deals with industry data analysis, from Q3 2018 al Q2 2021 ralme reached the sixth position on the global market in just three years, an unprecedented feat by a smartphone brand. What used to be a small smartphone manufacturer based in Shenzhen has become a “great competitor”, earning a place among the best brands in the world.
In a highly competitive market, characterized by strong barriers to entry and a very high level of customer satisfaction required, Sky Li, founder e CEO from really has moved from the beginning with a specific goal in mind: to share the dreams and determination of the young generation of telephony consumers, walking together towards an exciting future. From being an unknown brand, realme has exceeded all industry and customer expectations, expanding beyond 61 markets around the world and entering the Top 5 smartphone brands in over 18 of these markets, reaching first place in the Philippines and Bangladesh, fourth in India and Russia and fifth in Europe in Q2 2021. Last month, according to data from the research firm Strategy Analytics, really has become the fastest growing brand in the world, with shipments of over 100 million smartphones.
This phenomenal success was not achieved overnight. As a budding brand, realme has taken risks in its business strategies such asinternationalization since birth. Paying attention to the demands of consumers all over the world, has packed high quality and very advanced technologies into a well designed and easy to use product. These initiatives attracted a young audience who quickly became an avid supporter of the brand.
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