Sony Group and the owners of The Lego Group they are investing 2 billion dollars in Epic Games as the company continues its mission to create the metaverso. Let’s find out all the details together.
Sony and KIRKBI invest two billion dollars in Epic Games for the metaverse
Sony Group e KIRKBI – the investment company that manages The Lego Group – are investing $ 1 billion each in Epic Games. This is just the latest investment from Sony, which it has already invested in 450 million dollars in society over the years.
As for LEGO, its investment comes as no surprise. The company and Epic Games recently announced a massive deal for create new virtual play spaces suitable for families and intended for children.
Sony Group CEO, Kenichiro Yoshidahe said:
We are excited to invest in Epic to deepen our relationship in the metaverse field, a space where creators and users share their time. We are also confident that Epic’s experience, including their powerful game engine, combined with Sony’s technologies, will accelerate our various endeavors such as developing new digital fan experiences in sports and our virtual production initiatives.
Søren Thorup SørensenCEO of KIRKBI, added instead:
A portion of our investments focuses on trends that we believe will impact the future world in which we and our children will live. This investment will accelerate our commitment to the digital gaming world, and we are delighted to invest in Epic Games to support their continued growth path, with a long-term focus on the metaverse future.
Epic CEO, Tim Sweeneyfinally stated that Epic needs to partner that share their vision for the future of entertainmentand these companies include Sony and Lego.
With this new $ 2 billion investment, the company is now valued 31.5 billion dollars. Epic Games founder and CEO Sweeney continues to control the company, which only has one single class of ordinary shares.