The Future of KYC in Online Gambling

Marketing Automation: in cosa consiste e perché è importante

With new and increasingly efficient technologies it is possible to implement the security of online casinos and therefore ensure greater protection of personal data

A term that is heard more and more often in the field of online gambling is KYC, the English acronym for Know Your Customer; this recent system allows online gambling platforms to verify a player’s identity upon registration.

However, this procedure requires the sending of personal documents and not everyone is willing to do this. For this reason, more and more players prefer casino platforms without document verification, which are equally safe but which allow you to play immediately and without having to share strictly personal information.

Today, digital security acquires a fundamental role as fraud continues to become increasingly difficult to detect and, in fact, more and more people are victims of it.
Especially in online casinos, therefore, there is a growing need for greater control not only of players but also of privacy regulations and terms and conditions aimed at protecting the player himself.

Biometric authentication for KYC

Biometric authentication is a fairly recent system that allows you to unequivocally identify a person’s identity through specific physical characteristics.

Biometrics is in fact a real science and its introduction in online casinos would significantly reduce the number of frauds. Suffice it to say that today to identify a new user, personal data or documents are asked for, both of which are easily falsified. The use of fingerprints or facial recognition instead would not only lead to greater security for the online casino but also for the user since he will not have to share sensitive documents or information that may not be protected properly.

Biometric authentication would significantly reduce the number of criminals who register on these sites for illegal purposes as they would be blocked already during the registration phase. Consequently, among the advantages:

  • safety;
  • data security;
  • no risk for players and clubs.

Therefore, the further introduction of technologies is a priority for each party.

Fraud detection using artificial intelligence

Thanks to specific algorithms, artificial intelligence is capable of detecting suspicious behavior on the part of players. Take as an example an attacker who creates multiple accounts to increase the chances of winning at a table or a cooperative game in which multiple players, by mutual agreement, occupy the same table and collaborate to ensure victory.

These types of scams would be immediately recognized by the artificial intelligence which, by verifying the equality of the IP addresses of the various devices, would immediately report the player to the anti-fraud department.

With artificial intelligence it is possible to identify suspicious accesses in real time and warn the user so that he can proceed with the temporary blocking of the account. Finally, thanks also to adaptive security it is possible to predict and adapt preventively to any threats, before they occur.

Blockchain-based KYC solutions

Among the most efficient systems in the field of digital security, Blockchain must certainly be mentioned. In simple terms, the Blockchain is a register into which the data of various users is entered; However, since it is immutable and above all decentralized (the data entered is not stored in a single “digital place”) it will be almost impossible to access it unless authorized.

Using this system in an online casino would ensure greater protection of player data which, in fact, cannot be modified or shared except by authorized parties. As a result, players will only have to enter the information necessary for KYC and no attacker will be able to access it, or at least not easily.

Regulatory challenges and data privacy

While conceptually a fairly convenient process, introducing KYC into online casinos may not be a simple feat. Firstly, this procedure requires sharing sensitive data that not all users are willing to share. Furthermore, being a very complex system to manage, it would be necessary to continuously update the regulatory legislation so that it can quickly adapt to any changes.

However, it should be underlined that online casinos that have introduced the KYC procedure have recorded truly positive feedback in terms of reducing fraud and money laundering but in the coming years the introduction of even more precise and efficient recognition systems is also expected , such as biometrics.

Final thoughts

The integration of advanced technologies into the online casino industry, such as biometric authentication, AI fraud detection and blockchain-based KYC solutions, offers a promising path towards greater security and data protection. By implementing biometrics, online casino sites that pay more attention to security will discourage malicious actors already at the registration stage, giving players peace of mind and ensuring data security.

While regulatory challenges and data privacy concerns persist, these innovations hold the key to a safer and more reliable online casino environment. The adoption of these technologies is fundamental to the continuous evolution of the sector.