Two-time Formula 1 World Champion, Max Verstappen, will feature throughout the EA SPORTS Portfolio EA SPORTS branding added to Verstappen’s 2023 season racing helmet
Electronic Arts today announced that EA SPORTSleader in interactive sports entertainment, has signed a partnership with the multiple Formula 1 world champion Max Verstappen. The deal will see the Oracle Red Bull Racing driver collaborate with the brand to create content within the EA SPORTS portfolio. The agreement also provides for the sponsorship of Verstappen for the 2023 season, with the EA SPORTS brand on his racing helmet.
Max Verstappen and EA SPORTS, start a new collaboration!
Over the past two seasons, Max Verstappen has risen to become one of the biggest names in the world and in the Formula 1 ecosystem. After winning his first FIA Formula One World Championship in the last race of the season 2021Max dominated last year, taking the title at the FORMULA 1 HONDA JAPANESE GRAND PRIX 2022 with four races to spare. The signature of Max Verstappen con EA SPORTSfor this collaboration agreement, brings one of the greatest sports champions to the ranks of the well-known videogame brand.
Andrea Hopelain, SVP of Brand for EA SPORTS & Racinghe has declared:
Max is a tenacious driver and true champion who shares a deep love of the game. As he races to make Formula 1 history, we’re thrilled to partner with him, one of the best athletes in the world, to connect more fans through our EA SPORTS experiences.
Statements to which the pilot himself replied:
Whether it’s playing with my friends or staying competitive when they’re away from the track, EA SPORTS has always been a huge part of my life. EA SPORTS is an icon to so many millions of fans and I’m proud to represent them for the 2023 season.
Stay tuned to the TechGameWorld.com pages for further updates and news. Instead, to buy video games at a discounted price, take a look at Instant Gaming.