IIDEA launches Press Start, the first appointment for students who dream of working in the video game industry
IIDEA, the association representing the video game industry in Italy, will launch this year his first initiative dedicated to students interested in finding a professional outlet in the video game industry. It will be there National Museum of Science and Technology Leonardo da Vinci in MilanCultural Partner of the event, to host the first edition of Press Start – Video Game Student Conferencean appointment designed to tell boys and girls that they aspire to a job in the industry the “behind the scenes” of the video game industry.
Press Start was born from the will and commitment of the group of companies, also composed of 34BigThings, Milestone, Nacon Studio Milan, Reply Game Studios, Ubisoft Milan e Unreal Enginewhich in the last year has worked to create a meeting and training platform for future professionals of the video game industry that until now was lacking in Italy.
With Press Start, IIDEA will help students better understand the video game industry
According to the data reported in the last Census of Italian Game Developers carried out by IIDEA in 2021, in Italy the professionals employed in the production of video games are over 1600compared to 1100 in 2018. In the last 2 years the 35% of companies have hired new staff, the 59% plans to do so in the next two years. The sector is able to generate professional opportunities especially for the younger generations (79% of employees are under the age of 36) and in different fields with great added value in terms of specialized skills, such as technology, art and design , as well as management and support.
Working in the video game industry: where to start? What career opportunities does the sector offer? What skills are required for the different roles? How to apply for the first time for a position? We will try to answer these and other questions during the two days in which it will be possible to get in touch with those who work in the sector, meet the main Italian video game development studios e submit their works to a specialized jury.
The event will be divided into three different macro-activities: talk, matchmaking e award. The conferences, held by professionals from the Italian industry, will analyze the different production areas: programming, production, game design, narrative design, art direction, QA and testing, music and sound effects and marketing and communication.
Those attending the event in attendance will have the unique opportunity to fix dating 1: 1 aimed at orienting and recruiting new resources with some of the most important companies in the sector operating in Italy. Appointments can be fixed through the platform MeetToMatchmatchmaking partner di Press Start.
To enhance the students’ creativity, i Video Game Student Awards, a competition open to all students and intended for projects carried out in groups. A jury of industry professionals will award three different awards, Fresco Award, Luna Award and Strano Award, which will respectively reward a video game that stands out for its artistic style, game mechanics, controls or any element that differentiates it from mainstream genres or video games; a video game that offers solid foundations for potential commercial success; a video game that offers something totally different from classic standards or a particularly crazy idea.
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