According to a Washington Post report, Netflix aims to have almost 50 mobile games available by the end of this year. Let’s find out all the details together.
The date strong competition from other subscription services like HBO Max, Disney +, Prime Video and others, Netflix has decided to aim for the side as well gaming to try to become less dependent on film and television content in the future. For the first time in a decade, Netflix has announced a substantial loss of subscribers last week, leading to a huge stock slump of society.
Netflix started offer mobile games early November. The company has also acquired some studios, such as Night School (Oxenfree), Next Games (Stranger Things and mobile adaptations of The Walking Dead), and Boss Fight Entertainment (Dungeon Boss).
During the latest investor call, Netflix CEO, Reed Hastingsspoke about the company’s gaming offering:
I am really happy with what the team has built, we are finally able to provide our members with interactive and gaming experiences. We’ve had some great hits, which I’ll get Greg talking about. We are building something big and it is encouraging.
According to the COO, Gregory PetersHowever, Netflix is also trying to strengthen its internal capacity from game development.
We are open to both models (IP and M&A licensing). But I would say that we are very excited about building an internal capacity. And we’re doing it both by organically assembling and through acquisition, which is a key part of our strategy to be able to produce stocks that we think are truly capable of unlocking value for our members. And we’re learning more and more every day from the licensed titles we have, which is helpful.
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