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Women’s Day: Canon and a project with the Archè Foundation

For Women’s Day, that is, International Women’s Rights Day, Canon supports the Archè Foundation in a project of free workshops: let’s find out together what it is

Women’s Day, or International Women’s Rights Day, aims to celebrate the social achievements achieved after centuries of discrimination and violence, which are still not taken for granted in many parts of the world today. To honor this important occasion, Canon has placed itself alongside the Archè Foundation in the “Ipazia” project which provides social-work accompaniment courses for women in a state of fragility. Between the end of February and the beginning of March, in fact, about ten of them participated in the cycle of four meetings held by Matteo La Torre, Training Consultant of Canon Italy.

Women’s Day: Canon together with the Archè Foundation for an important project

With the professional cameras, EOS R and EOS RP, the women participating in the project had the opportunity to approach the world of digital photography, to discover its secrets and also to learn about the remarkable possibilities that this sector presents. Under the supervision of the Canon manager, they learned the meaning of terms such as “exposure” and “focus” and they were able to put them into practice. In fact, each theoretical session was accompanied by a moment of individual exercise.

In addition to the training purposes, during the course the participants had the opportunity to transform their memories and emotions into images, expressing all their creativity also thanks to the use of the Selphy digital printer.

«Cultivating people’s potential is an act of love towards society» says Arianna Ferrini, HR Director of Canon Italy. «The technology and skills that distinguish our company offer us the incredible opportunity to be able to really help those who live in the most fragile conditions.

Founded in 1991 by Father Giuseppe Bettoni, Fondazione Arché Onlus takes care of vulnerable children and families in the construction of social autonomy, housing and work offering support and care services in Milan, Rome and San Benedetto del Tronto. In Milan, through Casa Carla in Porta Venezia and Casa Adriana in Quarto Oggiaro, and in Rome, through Casa Marzia, it hosts mothers and children with problems related to ill-treatment, immigration, social unease and personal fragility and offers temporary accommodation to families in difficulty through its apartments.